PR for FinTech – a look at the future of FinTech marketing

Fuelled by developments in technology and a raft of new regulations, the financial services sector is in a state of flux. Where traditional banks once controlled the market, customer demand has seen an influx of new entrants come forth to innovate the way we make payments and manage our money. For the majority of businesses, marketing is rarely a walk in the park at the best of times. However, in an increasingly crowded industry in … Continue reading PR for FinTech – a look at the future of FinTech marketing

PR to help with recruitment

We're often asked by clients if we can support them with PR to help with recruitment. Attracting the right staff is one of, if not the, most important factors for a successful business, especially at start-up phase. Get this right, and you build a team of smart, engaged passionate people that really drive the business forward, get it wrong and you have in-fighting, squabbles and nothing important gets done. The challenge is that the best … Continue reading PR to help with recruitment