The UK Fintech landscape is complex…we can help
Whether you’re looking to start-up or scale-up, develop your brand or supercharge an existing brand we can help you every step of the way.
How we can help

Getting you seen in all the right places
Become a thought leader at critical industry events
Driving brand headlines
Building brand awareness across key media publications


Securing strategic partnerships
Grow your network with commercial partnerships in the industry
Raising profile-building excitment
Getting your product understood in the marketplace

Our approach
Undertand
We take the time to fully understand your commercial objectives; who is your ideal target customer, what are the key business goals and what are the real opportunities
Plan
From understanding comes the ability to put together a framework to achieve these goals. Our understanding of the UK market, powered by our unique experience with Fintech brands, means we can build a bespoke plan that’s right for your business
Implement
When it comes to marketing tactics, nothing is ever ‘off the shelf’. We are always bespoke and always results-oriented. As a result of this, and our team of skilled specialists across comms and marketing that can, we get results
Our work in the Fintech space

YS worked to get Moneyhub on stages across the globe, position the C-suite on government board and secure new business with global finance brands…read the full case study

“YS have been a real help to Willis Owen with our first foray into digital marketing darkness…this support has been crucial.” – Jason Chapman, MD

YS delivered campaigns bringing Gunner & Co. to the national stage with print and online press coverage driving news business…read the full case study
Testimonials
What People Say
The agency has really helped tailor and grow the our brand, not only across existing but also new target audiences.
Jon Grafton, Moonraker
Given the complexities and investment needed, the support from YS has been crucial.
John Doe
News
YS Insights…
Fintech events in 2021
Physical events may have been put on pause over the last year, but virtual events have remained a powerful tool for businesses to raise their profile. Providing an invaluable space for kick starting conversations and connecting like-minded people, they are a great way to ensure new businesses get off to a flying-start. For businesses in…
Keep readingPR for FinTech – a look at the future of FinTech marketing
Fuelled by developments in technology and a raft of new regulations, the financial services sector is in a state of flux. Where traditional banks once controlled the market, customer demand has seen an influx of new entrants come forth to innovate the way we make payments and manage our money. For the majority of businesses,…
Keep reading5 essential marketing activities for Financial Services businesses to consider NOW, ahead of 2021.
It’s been said a thousand times, 2020 has been unpredictable and unforgiving. This post, however, is not about 2020, it’s about looking forward to 2021 and, dare we say it, beginning to predict what tools we might need to include in our arsenal for the coming year. We’ve gathered insight from our clients, and the…
Keep reading