Understanding the UK Fintech landscape

The UK Fintech landscape is complex…we can help

Whether you’re looking to start-up or scale-up, develop your brand or supercharge an existing brand we can help you every step of the way. 

How we can help

Getting you seen in all the right places 

Become a thought leader at critical industry events

Driving brand headlines

Building brand  awareness across key media publications

Securing strategic  partnerships 

Grow your network with commercial partnerships in the industry 

Raising profile-building excitment

Getting your product understood in the marketplace

Our approach

Undertand

We take the time to fully understand your commercial objectives; who is your ideal target customer, what are the key business goals and what are the real opportunities

Plan

From understanding comes the ability to put together a framework to achieve these goals. Our understanding of the UK market, powered by our unique experience with Fintech brands, means we can build a bespoke plan that’s right for your business

Implement

When it comes to marketing tactics, nothing is ever ‘off the shelf’. We are always bespoke and always results-oriented. As a result of this, and our team of skilled specialists across comms and marketing that can, we get results

Our work in the Fintech space

YS worked to get Moneyhub on stages across the globe, position the C-suite on government board and secure new business with global finance brands…read the full case study

YS have been a real help to Willis Owen with our first foray into digital marketing darkness…this support has been crucial.” – Jason Chapman, MD

YS delivered campaigns bringing Gunner & Co. to the national stage with print and online press coverage driving news business…read the full case study

Testimonials

What People Say

The agency has really helped tailor and grow the our brand, not only across existing but also new target audiences.

Jon Grafton, Moonraker

Given the complexities and investment needed, the support from YS has been crucial.

John Doe

News

YS Insights

Fintech events in 2021

Physical events may have been put on pause over the last year, but virtual events have remained a powerful tool for businesses to raise their profile. Providing an invaluable space for kick starting conversations and connecting like-minded people, they are a great way to ensure new businesses get off to a flying-start.  For businesses in…

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PR for FinTech – a look at the future of FinTech marketing

Fuelled by developments in technology and a raft of new regulations, the financial services sector is in a state of flux. Where traditional banks once controlled the market, customer demand has seen an influx of new entrants come forth to innovate the way we make payments and manage our money. For the majority of businesses,…

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5 essential marketing activities for Financial Services businesses to consider NOW, ahead of 2021.

It’s been said a thousand times, 2020 has been unpredictable and unforgiving. This post, however, is not about 2020, it’s about looking forward to 2021 and, dare we say it, beginning to predict what tools we might need to include in our arsenal for the coming year.  We’ve gathered insight from our clients, and the…

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Get in touch to see how we could help you