Public Relations

Top 10 Travel and Tourism PR Agencies In The UK (2025)

15 January 2025 6 min read
Reading Time: 6 minutes

Finding the right Travel PR agency is not an easy feat. 

When searching for one, you get about 187,000,000 results. 

So it’s no surprise that it’s hard to find a reliable travel and tourism PR and marketing agency that will get you real results.

As we know, agencies can get a bad rap for feeding empty promises to clients. We hear so many stories that once the contract gets signed, everything goes quiet, and the results they once claimed they would get aren’t delivered. 

We’re here with a list of the UK’s top 10 travel and tourism PR agencies to ensure your travel PR goes the distance in 2025. 

No matter what type of agency you’re looking for, we’ve got it covered. 

Below, we’ve broken it down into integrated, creative, sustainable, luxury, and global tourism and travel PR and marketing agencies. 

So what makes a top travel and tourism PR agency? 

We won’t be surprised if your first question is – how did you decide which agencies should make the list?

We could have purely based it on the PR, communications, and marketing agencies that are ranking on the first page of Google or for their reviews, but we didn’t think that would cut it.

Instead, we want to give you the best possible list we could create based on scroll-stopping, purpose-driven campaigns that are actually getting results. 

With *literally* millions of search results out there, the first step was knowing what to look out for. 

So what should you be checking for when picking your tourism and travel PR agency?

  • Case studies. Has the agency successfully delivered work in your sector, and with brands of a similar size?
  • Passion for clients. Does the agency demonstrate a clear passion and enthusiasm for the client campaigns it is working on? Has it fostered a team of talented and experienced individuals who are dedicated to campaign objectives? 
  • Client retention. Check if the agency is retaining its clients, as this means it is consistently providing high-quality work and is a trustworthy partner.
  • Finger on the pulse. Is it clear that the agency is ahead of the curve on travel and tourism PR trends? Having an agency which responds timely and effectively to industry developments is critical in a fast-paced media landscape. 
  • Communication. Does the agency respond promptly to your questions? Pay attention to communication during the proposal stage, as this gives you valuable insight into what the agency is like to work with.
  • Ambition and energy. Is it clear the agency has gone above and beyond to win your business? Is the proposal tailored to your objectives, and are the ideas innovative and carefully thought out?

Most importantly, make sure you trust your gut instinct.

Now you know what to look for, let’s jump into our list of the best tourism and travel PR agencies in the UK.

Top Integrated Travel and Tourism PR Agency

1. Yours Sincerely PR and Marketing

That’s right, it’s us! 

With extensive travel and tourism experience, we are recognised as a leading travel PR and marketing agency in the UK. Our team has worked with some of the UK’s most exciting destination brands; from the National Museum of the Royal Navy, to Virgin Atlantic, and even Necker Island, Richard Branson’s private island.

At Yours Sincerely, we help deliver high-impact, creative campaigns, and the results speak for themselves. As an integrated agency, we can help with the following:

Social – We provide comprehensive social media support for travel brands, ranging from an upfront review to full management and everything in between.

Press office – Offering a full-service press office function is our bread and butter, and we work with clients to offer the full suite of this capability. Our growing media contact book means we can establish businesses as the go-to experts for comment, insight, and expertise across local, national, as well as travel trade press.

Campaigns – We are experienced in creating, building, and delivering campaigns that generate cut-through coverage for major travel and tourism brands through effective and purpose-driven storytelling.

Essentially, we stand out by combining data, performance, and creativity to deliver significant ROI for travel and tourism brands. 

Other stats about us:

  • We are based in Bristol, and work with both UK and international brands.
  • We employ a team of experts across social, paid, creative, influencer, and press.
  • The integrated, creative agency behind some of the top UK travel and destination brands. 

If you’re interested in working with Yours Sincerely,

Or, to learn more about what we do, you can find more details here.

Top Creative Travel and Tourism PR Agencies

2. Gosh PR

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Gosh PR is a specialist PR and communications agency working with a range of travel and tourism brands. Its roster of clients benefit from expertise in public relations, social media management, content creation, influencer relations, and influencer marketing.

The London-based agency has worked with the likes of Lonely Planet and Visit Florida on creative, global campaigns; from virtual festivals to producing an independent film series. 

3. Ginger Juice

Ginger Juice is an award-winning social media agency that has worked with brands including New Zealand Tourism, Destination Canada, and South African Tourism. 

The Liverpool-based agency provides both B2B (through its travel trade brand Travel Gossip) and B2C services, with more than 20 years of experience in travel and digital marketing.

4. Sauce Communications

Sauce Communications specialises in public relations, influencer and digital marketing, events, social media, and talent management. It goes beyond securing coverage for its destination clients and instead adopts a strategic, commercial focus to achieve objectives. 

The agency works across lifestyle sectors including food, drink, travel and wellness, as well as restaurants and hotels. Some of its travel and tourism clients include The Stafford Hotel London, and IHG Hotels and Resorts.

Top Sustainable Travel and Tourism PR Agencies 

5. Lemongrass 

Lemongrass is a travel sector public relations firm that combines traditional and digital PR, developing data-driven insights to help clients communicate more ethical and sustainable tourism practices. 

As a B-corp, Lemongrass crafts purpose-led campaigns specifically for clients in the eco-tourism sector. It has delivered campaigns for organsiations such as the Vienna Tourism Board, Conscious Travel Foundation, and Selective Asia. 

6. We Are Lotus

London-based We Are Lotus is an integrated trade agency focused on communicating the ethical and ecological values of its travel and tourism clients. 

The multi-lingual agency works to deliver community-led tourism, working with leading tour operators, as well as top attractions and experiences across the globe. 

Top Luxury Travel and Tourism PR Agencies 

7. FINN Partners 

FINN Partners specialises in luxury travel, delivering award-winning work for a range of clients. From independent boutique hotels and world-class wellness spas, to private islands and aviation brands.

Its experienced team of publicists customise high-performing plans and craft A-list media campaigns to drive awareness for its client portfolio, including Business Iceland, Travel Belize, Visit Panama, and The Bushcamp Company. 

8. MR.H 

MR.H is an award-winning agency that delivers PR and marketing services for major travel, lifestyle, and luxury brands. 

It has delivered luxury campaigns for Thornbury Castle, Visit Oslo, and The Luxury Travel Book, crafting brand strategies to create a buzz around destinations and experiences. 

9. Brazen PR

Brazen PR is a Manchester-based PR agency with a specialism in luxury travel PR. Through destination marketing tactics, it has worked on major campaigns, including for new airline and holiday launches.

Key PR services and activities for its travel and leisure clients include:

  • National travel media relations
  • Press trip management 
  • Blogger and influencer trip management 
  • Brochure launch events
  • Late deals
  • Creative stunts 

Top Global Travel and Tourism PR Agency 

10. Travel & Tourism Marketing 

Travel & Tourism Marketing is a Bromley-based agency that specialises in travel and tourism PR and communications. 

The agency has worked with leading brands such as Louisiana Travel, and Visit North Carolina, utilising its expertise in:

  • Social media
  • Consumer marketing
  • Strategic planning

Why Should You Hire One Of The Best Travel and Tourism PR Agencies?

There are way too many agencies out there that aren’t getting you the results they initially promised. 

Your organisation deserves better. 

Working with one of the best agencies ensures your money is working as hard as possible.
If you want to see if we’d be a good fit, don’t hesitate to get in touch.