Elevating PR and marketing meetings with AI note taking: Our Fireflies.AI story

You may have caught our last AI-related blog where we shared our do’s and don’ts when it comes to using chatGPT. Well, this month, we continue to investigate the world of AI so you don’t have to.
According to one study, AI increases output quality in writing & strategic tasks by 18%! Enthused by this metric the team decided to look for an Ai platform to trial. We settled on Fireflies.Ai, a AI note taking solution. Fireflies.Ai is a one-stop-shop that records your virtual and in-person meetings and allows users to revisit and examine the transcript with an integrated bot. Additional features include tone filters, sentiment filters, subject filters, individual attendee analysis and more.
As a PR, content & social agency, it’s essential that we understand the client’s voice and target audience. This means constant meetings to stay on the same page as our customers. Eager to never miss a key action, we jumped at the chance of testing Fireflies.Ai.
Keep reading to hear the lessons we’ve learnt about this nifty AI note taking platform.
Key Lesson 1: Critical details
When bringing on a new client, we asked Fireflies.Ai to search the meeting transcript and dig up crucial document names that we needed access to. The bot didn’t find the document name (due to slight mistakes in transcription) but it was easy to find the exact time stamp and audio snippet to double-check the details. In summary, sorting through the transcript allows you to pinpoint important bits of information.
Key Lesson 2: Flexible but can feel intrusive
Fireflies.Ai wowed us with its many integrations, like jumping into Google Meetings to transcribe. But watch out—its entry request can mess with the meeting vibe. If you are going to use Fireflies.Ai you have to prepare clients and co-workers so as not to spook anyone. Another cool feature is the Hubspot integration – meaning you can keep your client info in one place. Not bad Ai note taking!
Key Lesson 3: Prompt and thou shall receive
When asking Fireflies.Ai for key actions from a meeting, we got a fuzzy list. After some interaction and tweaking of the prompt, we got closer, but it still missed some key nuggets of information. As you may have discovered with our previous AI blog, you have to double-check and prompt properly.
Key Lesson 4: Practice Makes Perfect
Using Ai note taking platforms is like any skill—you get better with practice. Like any piece of productivity software, it’s up to you to integrate this successfully into your workflow. So don’t expect Fireflies.Ai to revolutionise your efficiency over night!
Conclusion
Fireflies.Ai proved to be a fantastic piece of kit with some minor limitations. While the application’s capabilities were excellent in transcribing meetings and allowing users to search for important information, some issues arise in terms of the precision and ability to retrieve information in granular detail such as vital, post meeting actions. However, for general overviews, catching up on meetings or sharing key soundbites, the team at YS, was impressed. Ai note taking is definitely something we will keep an eye on as it develops.
Thank you for embarking on this AI adventure with us in the second instalment of our artificial intelligence blog series!
As we conclude this chapter on Ai note taking, we invite you to keep the excitement alive by visiting our AI Landing Page. It’s your dedicated hub for all our AI escapades, ensuring you stay connected and informed. Until next time, happy reading and stay curious!
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